Social Media & Digital Marketing Manager

Company Name: CitySports Africa

Job Description:

Responsibilities:

• Develop and implement an engaging content strategy across platforms (Instagram, Facebook, LinkedIn, WhatsApp, etc.)
• Create and post high-quality visual and written content (reels, graphics, carousels, captions)
• Engage with followers, respond to comments/messages, and grow online community
• Manage the content calendar and ensure consistency in brand tone and visuals
• Monitor trends, hashtags, and competitor activity to keep content relevant and fresh
• Plan and execute online advertising campaigns (Meta Ads, Google Ads, etc.)
• Monitor and analyze campaign performance, making data-driven adjustments as needed
• Track conversions, website traffic, and engagement using tools like Meta Business Suite and Google Analytics
• Implement SEO strategies to enhance visibility and search ranking
• Collaborate with the sales team to align marketing efforts with lead generation and sales goals

Requirements:

• Bachelor’s degree in Marketing, Communications, or a related field
• Minimum of 3 years’ experience in digital marketing and social media management (real estate experience is a plus)
• Proficient in Canva, Meta Business Suite, Google Ads, Facebook Ads Manager, and other relevant tools
• Strong creative, storytelling, and copywriting skills
• Basic video editing and graphic design skills
• Data-driven mindset with the ability to analyze insights and optimize performance
• Must reside within or close to Abijo, Sangotedo, Ajah, or nearby areas

Ability to commute/relocate:

• Lagos: Reliably commute or planning to relocate before starting work (Preferred)

Job Type: Full-time

Pay: ₦200,000.00 – ₦250,000.00 per month

Location: Lagos

Job Posted: 17th June 2025