Digital Marketing Specialist

Company Name: Talosmart Technologies

Job Description:

Talosmart is a website, Software Development, and IT Solution Company based in Nigeria and registered with Corporate Affairs Corporation (CAC) with RC: 2579402. We are committed to providing innovative solutions to our clients’ needs.

We’re seeking an experienced Digital Marketing Expert with a strong focus on SEO to join our team. As a Digital Marketing Expert, you will develop and execute comprehensive digital marketing strategies for our company and clients. Your expertise in SEO will help drive organic traffic, improve search engine rankings, and increase conversions.

Responsibilities:

1. Develop and execute SEO strategies to improve search engine rankings and drive organic traffic.

2. Conduct keyword research, technical audits, and competitor analysis to inform digital marketing strategies.

3. Create high-quality, engaging content for various channels, including blog posts, social media, and email marketing.

4. Manage and optimize paid advertising campaigns on Google Ads, Facebook Ads, or other platforms.

5. Analyze data from Google Analytics and provide actionable insights to improve digital marketing strategies.

6. Collaborate with cross-functional teams to develop and execute comprehensive digital marketing strategies.

Requirements:

1. 3+ years of experience in digital marketing with a focus on SEO.

2. Proven track record of improving search engine rankings and driving organic traffic.

3. In-depth knowledge of search engine algorithms, keyword research, on-page optimization, link building, and analytics.

4. Experience with paid advertising platforms, social media marketing, email marketing, and content management systems.

5. Excellent written and verbal communication skills.

6. Ability to analyze problems and develop creative solutions.

Nice to Have:

1. Certification in Google Analytics, Google Ads, or HubSpot.

2. Experience with A/B testing and conversion rate optimization.

3. Familiarity with marketing automation tools like Marketo or Pardot.

4. SEO expertise: In-depth knowledge of search engine algorithms, keyword research, on-page optimization, link building, and analytics.

5. Digital marketing strategy: Ability to develop and execute comprehensive digital marketing strategies that align with business goals.

6. Content creation: Skilled in creating high-quality, engaging content for various channels, including blog posts, social media, and email marketing.

What We Offer:

1. Opportunity to work with a dynamic and growing company.

2. Collaborative and supportive team environment.

3. Professional development and training opportunities.

Experience:

• SEO: 3 years (Required)
• Content Creation & Copywriting: 3 years (Required)
• Search Engine Marketing (SEM) & PPC: 3 years (Required)
• Email Marketing: 3 years (Required)
• Social Media Marketing: 3 years (Required)
• Analytics & Data Interpretation: 3 years (Required)
• Marketing Automation Tools: 3 years (Required)
• CRM & Lead Management: 3 years (Required)
• Graphic Design Basics: 3 years (Required)

Application Deadline: 30/05/2025

Job Type: Full-time

Pay: ₦50,000.00 – ₦100,000.00 per month

Location: Lagos

Job Posted: 27th May 2025